Thursday, 23 February 2012

Font Ideas For ancillary


This font is a interesting font because of the different thicknesses in the letters, it gives variation to the font. It is an ideal font for titles of albums because it is bold and easy to read, it stands out really well.



The 'THE' of this font stands out really well because of how bold it is and the size of it, however the 'RACOONS' doesn't stand out as much because it is hidden due to the size and boldness of the 'THE'. I don't think that this font would be suitable for an album cover because the attention from the readers would be focused on the 'THE' instead of the rest of the album cover.


This font adds more colour to plain black colour in the font and its surroundings, it is appealing but if you wanted to change the colours of the album colour, this font would not really be suitable because the colours would clash. The dots around the edge and the stripes in the letters go well together.


This font is similar to a previous one, the 'THE' will receive a lot of attention, too much attention compared to the 'RACOONS'. The difference between the font styles one 'THE' and 'RACOONS' is too great, they seem out of place with each other. I do not think that this font still be suitable for an album cover. 


This font seems old fashioned, as if it was from a silent film. It would not suit a up beat style of music for an album cover. This font would not really stand out against darker colours that could be used for the background of an album.

This font is similar in a way to some of the others by the way that the 'THE' stands out much more than the 'RACOONS'. This font is different to the rest because of how curvy the 'THE' is, it gives it its own unique style. I still don't think that this font would be suitable for an album cover, it would look better if the words were the same size.

Shot List For Main Task

Script for the main task

Storyboard for the main task




Concept Ideas for Main Task

Some of the video concept ideas we have watched. We have considered the main features of each video for influence in our own production, and below are the ideas we discussed.

1) LMFAO - sexy and I know itOur ideas: young babies, children, adults and elderly dancing. Babies doing the 'wiggle'.

2) Wheatus - Teenage dirtbagBig school party; teachers, cleaners, and all school ages. Band playing.

3)Nickelback - rockstar Direct address/different people to sing lyrics.

4)Katy Perry - TGIF House Party.


We have decided to make a music video for 'Teenage Dirtbag'.

Lyrics
Her name is Noelle
I have a dream about her
she rings my bell
I got gym class in half an hour
Oh how she rocks
In Keds and tube socks
But she doesn't know who I am
And she doesn't give a damn about me

Cause I'm just a teenage dirtbag baby
Yeah I'm just a teenage dirtbag baby
Listen to Iron Maiden baby with me
Ooohoooooo

Her boyfriend's a dick
he brings a gun to school
And he'd simply kick
My ass if he knew the truth
He lives on my block and
He drives an IROC
But he doesn't know who I am
And he doesn't give a damn about me...

Cause i'm just a teenage dirtbag baby
Yeah i'm just a teenage dirtbag baby
listen to Iron Maiden baby with me
Ooohoooooo

Oh yeah, dirtbag
No, she doesn't know what she's missing.
Oh yeah, dirtbag
No, she doesn't know what she's missing.

Man I feel like mold
It's prom night and I am lonely.
Lo and beholdshe's walking over to me.
This must be fake
My lip starts to shake
How does she know who I am?
And why does she give a damn about me?

(and she said)
I've got two tickets to Iron Maiden baby
Come with me Friday - don't say maybe.
I'm just a teenage dirtbag baby like youOoohoo Hoo Hooooooo

Oh yeah, dirtbag
No, she doesn't know what she's missing.
Oh yeah, dirtbag
No, she doesn't know what she's missing...
YYYYEEEEEEEEEHHHHHH

Summary of Research

Analysis':
From the music video analysis' I have pulled out the conventions that make a music video successful, and what makes the ancillary products to go with it help to market the song and therefore sell the CD's. I have listed the conventions of each, and will be using some of these but also be challenging some of them in the construction of my video. 

Survey:
From my survey I found out exactly what my target market wanted from their viewing of a music video, and their preferences. In the construction of my video I will be making sure I stick to this extremely closely as I want to produce a video that my target audience want to watch over and over again, and one that they would recomment to peers.

Focus Group:
I asked a small group of people some questions on a CD cover and a music video. I asked them what worked well/not so well and why, what could be improve and if they would buy the album, I feel that these questions and the answers helped me to gain a sound knowledge of the specific things that my target audience like and I can now work closely with this to ensure I make a video that works well. The focus group allowed my to realise just how high the expectations of a music video and it relating products were.

Institutions

Examples of institutions that would produce music videos are:



BMG Music


BMG music is an international group of music companies focused on the management of music rights including administration, development, and funding. 
BMG was founded in in 2008 and has established a presence in eight core music markets. It represents the rights of nearly one million songs and recordings, these include Stage Three Music and Evergreen Copyrights. 

Services to artists & artists are manyfolded and could compromise:
-Creative Marketing/A&R
-Songwriter Development
-Copyright Administration
-Licensing
-Advances/Acquisitions


EMI Music

EMI music traces its history back to the very first recorded sound, since then it had been at the forefront of technology and change. EMI responds well to new trends, including websites, it's website was launched in 1993. In 1999 they released the first ever Digital Album Download. 

EMI is one of the worlds largest record companies, they serve artists, consumers and partnets all over the world. 
Record labels include: EMI Records, EMI CMG. Capitol Latin.
Artists on EMI Labels include: Lily Allen, David Guetta, KT Tunstall, LaFee, The Beatles, Kylie Minogue, Snoop Dogg, Tinie Tempah and many more. 

EMI music provides EMI's roster of artists with access to an ever expanding range of revenue streams and business' inclusing:
-Sales
-Brand Partnerships
-Live Recordings 
-Merchandising
-Marketing